1. Introduction
SHOPPING DI FANG GUOSHENG ("we", "us", or "our") is a wholesale distribution company located at VIA DELLE BADIE, 13, 59100 PRATO (PO), ITALIA (P.IVA: 02636990976). We are committed to protecting the privacy of our B2B customers who purchase lighting fixtures, furniture, and home decor products.
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or place orders for products from our product catalog.
2. Information We Collect
Business Information:
- Company name and registration details
- VAT/Tax identification number
- Business address and contact information
- Authorized representative names and contact details
Transaction Information:
- Orders placed for products from our distribution center
- Payment information (processed securely)
- Shipping and delivery addresses
- Purchase history and preferences
Website Usage Information:
- IP address and browser type
- Pages visited and time spent on our site
- Referring website addresses
- Cookie data (see Cookie Policy)
3. How We Use Your Information
We use the information we collect to:
- Process your wholesale orders from our product catalog
- Manage customer accounts and relationships
- Send invoices and receipts for products sold from our distribution center
- Communicate about order status and delivery
- Provide customer support
- Send product updates and promotional materials (with consent)
- Comply with legal obligations
- Improve our website and distribution operations
4. Legal Basis for Processing (GDPR)
Under GDPR, we process your personal data based on:
- Contract Performance: To fulfill our wholesale sales obligations
- Legal Obligation: To comply with tax, accounting, and business regulations
- Legitimate Interest: To operate our distribution center business and manage customer relationships
- Consent: For marketing communications (which can be withdrawn anytime)
5. Information Sharing
We do not sell your personal information. We may share your information with:
- Service Providers: Shipping companies, payment processors, and IT service providers who assist in our distribution operations
- Legal Authorities: When required by law or to protect our legal rights
- Business Transfers: In the event of merger, sale, or acquisition of our business
All third parties are required to maintain the confidentiality of your information.
6. Data Retention
We retain your information for:
- Transaction records: 10 years (Italian tax law requirements)
- Customer account information: Duration of business relationship plus 2 years
- Marketing consent records: Until consent is withdrawn
- Website analytics: 26 months maximum
7. Your Privacy Rights (GDPR)
As a data subject under GDPR, you have the right to:
- Access: Request copies of your personal data
- Rectification: Request correction of inaccurate data
- Erasure: Request deletion of your data (subject to legal obligations)
- Restriction: Request limitation of processing
- Data Portability: Receive your data in a structured format
- Object: Object to processing based on legitimate interests
- Withdraw Consent: Withdraw consent for marketing communications
To exercise these rights, contact us at info@fsh-trading.com
8. Data Security
We implement appropriate technical and organizational measures to protect your information:
- SSL encryption for data transmission
- Secure servers with firewall protection
- Access controls and authentication
- Regular security audits and updates
- Employee training on data protection
9. International Data Transfers
Our distribution center and primary data storage are located in Italy (EU). If data must be transferred outside the EU, we ensure appropriate safeguards are in place as required by GDPR.
10. Children's Privacy
Our wholesale services are for businesses only. We do not knowingly collect information from individuals under 18 years of age.
11. Changes to Privacy Policy
We may update this policy periodically. Changes will be posted on this page with an updated revision date. Continued use of our services after changes constitutes acceptance.
12. Contact Information
For privacy-related questions or to exercise your rights:
Data Controller:
SHOPPING DI FANG GUOSHENG
VIA DELLE BADIE, 13
59100 PRATO (PO), ITALIA
Email: info@fsh-trading.com
P.IVA: 02636990976
You also have the right to lodge a complaint with the Italian Data Protection Authority (Garante per la protezione dei dati personali) if you believe your privacy rights have been violated.